Mercedes-Maybach EQS SUV: Setting New Standards in the Electric Luxury SUV Niche

As electromobility takes a dominant position in the automotive industry, the Mercedes-Maybach EQS 680 SUV has emerged as a standout contender, marking a significant entry for the brand into the electric vehicle landscape. Drawing from the foundational tech of the EQS SUV by Mercedes-EQ, the Mercedes-Maybach EQS SUV effortlessly integrates cutting-edge technology with the distinctiveness of Maybach.

Distinct and exclusive design

The exterior bears a hallmark Maybach feel with an upright Mercedes emblem adorning the hood and an eye-catching black panel front, bringing the iconic Maybach radiator grille into the electric age. For those who recognize the brand's heritage, the optional dual-tone paint provides an additional layer of exclusivity.

The vehicle’s interior crafts an unparalleled luxury experience, showcasing both the brand's commitment to the finest materials and its eye for exclusive detailing. Notably, passengers in the rear can look forward to a wraparound comfort, both tactile and visual. The brand’s commitment to sustainable luxury is clear: this model is the first from the Mercedes-Benz range to feature sustainably processed leather.

Driving the Mercedes-Maybach EQS SUV promises a unique experience, thanks in part to the MAYBACH driving program, meticulously designed to minimize noise and maximize comfort. Further enhancing the ownership experience is the vehicle's automatic door system. These doors, both at the front and rear, can detect the driver's approach, opening and closing in sync with the user's proximity.

Premium refinement

The interior doesn't just serve functionally; it's a testament to Maybach’s design philosophy. The blue-hued MBUX Hyperscreen displays, with unique start-up animations, become the focal point of the front, while the rear passengers are treated to twin 11.6-inch displays, ensuring entertainment and functionality remain at their fingertips.

The rear section is nothing short of a luxury lounge. Beyond the standard Executive seats—outfitted with a massage function, ventilation, and neck and shoulder heating—the space exudes opulence with wooden trims, ambient lighting in the brand-specific hues of Rose Gold White and Amethyst Glow, and even a projector casting the Maybach emblem onto the floor.

For those who are tech-savvy, four USB-C ports and two HDMI interfaces guarantee seamless digital connectivity. The additional option of silver-plated champagne flutes, along with a refrigeration compartment, ensures that luxury isn’t just seen but experienced.

With its exquisite materials, perfect craftsmanship, and exclusive details, the SUV offers a self-contained feel-good atmosphere and a cocooning effect for all senses.

One of the most notable features of the Mercedes-Maybach EQS SUV is the Executive Rear Seat Package Plus. The seats are equipped with ventilation, massage function, neck and shoulder heating, and calf massage, ensuring a comfortable journey for all passengers. When the right rear passenger chooses the reclining position, the front passenger seat automatically moves forward to the chauffeur position.

The SUV also offers diverse possibilities for individual lighting moods. The adaptive rear lighting offers additional reading lights in the grab handles and light strips in the headlining. The Active Ambient Lighting with 253 individually controllable LEDs and 64 individually selectable colours creates a visually stunning experience. The diverse options for individual lighting moods also emphasize the cocooning effect. The brand-exclusive "Welcome" presentation greets passengers with a special light play: a carpet of light runs across the vehicle and particularly sets the scene for the rear doors.

The air quality inside the luxurious cabin of the Mercedes-Maybach EQS SUV is exceptional thanks to the ENERGIZING AIR CONTROL Plus with HEPA filter. The air-conditioned circulating air is filtered several times in circulating air mode, and the HEPA filter effectively cleans the incoming outside air of fine dust, very small particles, and pollen. A special activated carbon in both the HEPA filter and the cabin filter also filters sulfur dioxide and nitrogen oxides as well as odors.

Another exciting feature is the active scenting system, part of the standard AIR BALANCE Package. An extraordinary and luxurious fragrance, called No. 12 MOOD Ebony, was specifically created for the Mercedes-Maybach EQS SUV. It is an exclusive composition full of longing, attraction, and devotion. German artist Mateusz Katzig has painted a mysterious palace with colorful mountains of spices, blazing fountains of incense, and magical creatures, which will be shown on the central display of the SUV. The fragrance's folding box, aroma strip, and card with detailed perfume information will carry the artwork as well.

The 2024 Mercedes-Maybach EQS SUV is designed to offer a holistic comfort experience for all senses. With its innovative features, comfortable seats, diverse lighting options, excellent air quality, and exclusive scenting system, the SUV promises to elevate the driving experience to new heights.

600 kilometres of range

The 2024 Mercedes-Maybach EQS SUV boasts an impressive range and unparalleled performance, thanks to its cutting-edge powertrain system. Equipped with two permanently excited synchronous motors (PSM) capable of delivering 484 kW (649 hp) of power and 700 lb-ft of torque, this SUV accelerates from 0 to 100 km/h in just 4.4 seconds.

But performance isn't the only thing the Maybach EQS SUV has to offer. It is equally impressive when it comes to its range and charging capabilities. The onboard charger has a power rating of 9.6 kW and takes approximately 12.75 hours to charge from 0-100% SOC. However, for those on the go, the fast-charging stations can deliver a maximum DC charging capacity of 200 kW, with just 31 minutes required to recharge. In real-world driving conditions, the SUV offers a range of up to 220 kilometres after just 15 minutes of DC charging. Moreover, expected range should be 600 km.

Not only does the Maybach EQS SUV deliver exceptional range and performance, but it also does so with a commitment to sustainability. The vehicle is a testament to Mercedes' belief that luxury and sustainability can coexist. It is designed with sustainability in mind from the outset, using renewable materials such as recycled plastics for many of the interior components.

In conclusion, the 2024 Mercedes-Maybach EQS SUV is a true marvel of engineering. With its impressive range, exceptional performance, and commitment to sustainability, it represents a new era of luxury SUVs. This cutting-edge vehicle is sure to impress even the most discerning of drivers and represents a significant step forward in the evolution of the SUV.

Canadian enthusiasts will be able to experience this luxury SUV first hand, with models expected to hit dealerships in the fourth quarter of 2023.